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Sep 02
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Yelp escapes extortion lawsuit unscathed, except for its reputation

Source: For years, businesses have accused Yelp of running an extortion racket. If companies refused to pay for ads, Yelp would allegedly pull down some of their positive reviews (and wreck sales) until they gave in.

Yelp escapes extortion lawsuit unscathed, except for its reputation

Source: For years, businesses have accused Yelp of running an extortion racket. If companies refused to pay for ads, Yelp would allegedly pull down some of their positive reviews (and wreck sales) until they gave in.

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AOL

Source: http://www.businessinsider.com/aol-brand-ceo-susan-lyne-is-stepping-down-to-run-build-fund-for-women-2014-9

Gilt Groupe, Inc. CEO Susan Lyne

Susan Lyne, the CEO of AOL’s brand group, is stepping down, according to Re/code.

Lyne will now head up an AOL-owned venture fund that promotes women-fronted digital startups.

The “fully funded” and “relatively dormant” venture fund is tentatively called the Build Fund. It…

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drag2share: iPhone 6 Sales Will Be So Big That They’ll Move The Needle On Chinese Exports (AAPL, FXI, GMF, EWT, SWKS)

source: This call is based on forecasts that 100 million iPhones will be sold in the second half of this year, including a record 63 million in the fourth quarter.

drag2share: iPhone 6 Sales Will Be So Big That They’ll Move The Needle On Chinese Exports (AAPL, FXI, GMF, EWT, SWKS)

source: This call is based on forecasts that 100 million iPhones will be sold in the second half of this year, including a record 63 million in the fourth quarter.

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Mobile Ad CTRs Higher In-App Than on the Web

source: Source: Medialets Notes: Mobile ads served in applications had a significantly higher click-through rate (CTR) than those served on the mobile web (0.56% and 0.23%, respectively) during the first half of this year, a finding that aligns with a…

Mobile Ad CTRs Higher In-App Than on the Web

source: Source: Medialets Notes: Mobile ads served in applications had a significantly higher click-through rate (CTR) than those served on the mobile web (0.56% and 0.23%, respectively) during the first half of this year, a finding that aligns with a…

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Top Sources of OTC Information, by Generation

source: Source: AccentHealth Notes: Family and friends are a much larger source of OTC information for Millennials (18-34) than for Gen Xers (35-49) and Baby Boomers (50+), per the study, with word-of-mouth rivaling healthcare practitioners as a resource for the younger generation.

Top Sources of OTC Information, by Generation

source: Source: AccentHealth Notes: Family and friends are a much larger source of OTC information for Millennials (18-34) than for Gen Xers (35-49) and Baby Boomers (50+), per the study, with word-of-mouth rivaling healthcare practitioners as a resource for the younger generation.

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College Students

source: Undergraduate students are less likely to rely on brand advertising than word-of-mouth when it comes to their purchase decisions, finds a…

College Students

source: Undergraduate students are less likely to rely on brand advertising than word-of-mouth when it comes to their purchase decisions, finds a…

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Fan Funding Lets You Directly Donate to Your Favorite YouTube Stars

Source: Very, very few YouTube video creators make any real money off of those pre-roll ads, but that might soon change.

Fan Funding Lets You Directly Donate to Your Favorite YouTube Stars

Source: Very, very few YouTube video creators make any real money off of those pre-roll ads, but that might soon change.

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Aug 30
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Twitch’s peak viewing numbers rival CNN and MTV’s prime-time audience

Source: So we know that Twitch’s online broadcasts trump those of WWE and traditional sports…

Twitch’s peak viewing numbers rival CNN and MTV’s prime-time audience

Source: So we know that Twitch’s online broadcasts trump those of WWE and traditional sports…

Aug 29
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Here’s Why Alibaba Is Becoming A Huge Threat To Amazon And eBay

Here’s Why Alibaba Is Becoming A Huge Threat To Amazon And eBay

Source: http://www.businessinsider.com/why-alibaba-is-becoming-a-huge-threat-to-amazon-and-ebay-2014-8

Alibaba is expected to IPO in September and a new financial report from the company reveals that the Chinese e-commerce giant continues to grow at a blistering pace. The company’s growth pattern, and its recent entrance into the U.S. market, makes Alibaba a serious threat to e-commerce giants…

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Aug 28
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How E-Commerce Is Finally Disrupting The $600 Billion-A-Year Grocery Industry

How E-Commerce Is Finally Disrupting The $600 Billion-A-Year Grocery Industry

Source: http://www.businessinsider.com/e-commerce-disrupting-600-billion-grocery-industry-2014-8

bii food bev cagr

At $600 billion a year in sales, food and beverage is by far the largest retail category in the U.S. by a wide margin. However, it’s also the category that has been the least disrupted by e-commerce; less than 1% of food and beverage sales currently occur online, according to BI Intelligence’s…

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North American Digital Marketers Rank Key Goals and Challenges

North American Digital Marketers Rank Key Goals and Challenges

source: http://www.marketingcharts.com/online/north-american-digital-marketers-rank-key-goals-and-challenges-45421/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink

Forrester-NA-Digital-Marketers-Top-Goals-Aug2014North American digital marketing decision-makers are more focused on winning new customers than they are on retaining existing ones, according to[download page] a study conducted by Forrester Consulting on behalf of Salesforce…

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US Ad Spending Forecast to Reach New Peak Next Year

source: Source: MAGNA GLOBAL Notes: US ad revenues are expected to increase by 3.5% next year, with the 4.9% normalized growth rate excluding the effects of Political & Olympic (P&O) spending being the fastest rate of growth since 2005.

US Ad Spending Forecast to Reach New Peak Next Year

source: Source: MAGNA GLOBAL Notes: US ad revenues are expected to increase by 3.5% next year, with the 4.9% normalized growth rate excluding the effects of Political & Olympic (P&O) spending being the fastest rate of growth since 2005.

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Social Ads Continue to Efficiently Reach New Audiences

source: Social ads continue to outperform portals, networks, and exchanges in cost-effectively reaching new and exclusive audiences, although the data may be skewed by social users who use private browsing, details Neustar Aggregate Knowledge in its latest quarterly “

Social Ads Continue to Efficiently Reach New Audiences

source: Social ads continue to outperform portals, networks, and exchanges in cost-effectively reaching new and exclusive audiences, although the data may be skewed by social users who use private browsing, details Neustar Aggregate Knowledge in its latest quarterly “

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This Poker-Funded Startup Is Revolutionizing The Flower Industry

This Poker-Funded Startup Is Revolutionizing The Flower Industry

Source: http://www.businessinsider.com/bloomnation-is-disrupting-flower-delivery-services-2014-8

bloomnation co-foundersDavid Daneshgar, a world-famous poker player, was attending the University of Chicago’s business school when Farbod Shoraka, a friend from Daneshgar’s undergrad years at Berkeley, reached out to him. 

Shoraka’s aunt was a florist in Irvine, California, and had been telling Shoraka how services like…

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